It’s a leading global brand in entertainment for children and their family. It’s main target are children and adolescents from 7 to 14 years old and it’s goal is fun and creativity. It has reliable content without malice, violence or obscene language. It’s programming includes local productions (novels, original productions, local events and reality shows), action series such as Victorious and Sam & Cat, animations such as SpongeBob and Sanjay & Craig, and also successful awards shows such as the Kid's Choice Awards in The United States and it’s local versions in Mexico, Colombia, Brazil and Argentina.
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